Spotify Organization Chart

Operating Model: Squads, Tribes, Chapters, Guilds

Spotify popularized an engineering operating model built around small, autonomous squads that focus on a mission and decide how to deliver their work. Squads are grouped into tribes, while chapters and guilds connect people with shared craft across squads.

Spotify’s own engineering culture notes that this is a journey in progress and varies across squads, which is a useful reminder when translating the model into a formal org chart.

Leadership Structure: Co-CEOs Effective January 1, 2026

Spotify announced on September 30, 2025 that Founder and CEO Daniel Ek will become Executive Chairman and that Gustav Söderström and Alex Norström will step into co-CEO roles effective January 1, 2026. The company described this as formalizing how Spotify has operated since 2023, with the co-presidents leading strategy and operations.

Spotify’s co-CEO model is a rare structure in public tech companies, so org charts should show two parallel CEO offices and how shared functions connect across product, technology, business, finance, legal, people, and growth.

Global Structure: Regions As A Management Lens

Spotify’s most recent Form 20-F (fiscal year ended December 31, 2024, filed February 5, 2025) reports global performance across regions including Europe, North America, Latin America, and the rest of the world. This highlights the scale of global operations and the need to align regional execution with centralized product and platform teams.

On an org chart, this often appears as regional leadership under go-to-market or business functions, connected to shared platform and content teams.

Timeline: How Structure Evolves With The Business

Spotify’s org has expanded as the business moved from music streaming to a broader audio platform.

• 2008–2012: Music streaming foundation

  Early focus on product-market fit, licensing, and core playback experience.

• 2013–2019: Scaling squads and platform capabilities

  Team structure matures around autonomous squads, platform reliability, and growth.

• 2020–today: Multi-format audio and global scale

  Leadership expands around podcasts, audiobooks, creator tools, and monetization.

Further Reading

Public sources referenced for this page.

• Spotify engineering culture (part 1): engineering.atspotify.com
• Spotify engineering culture (part 2): engineering.atspotify.com
• Spotify leadership evolution announcement (September 30, 2025): newsroom.spotify.com
• Spotify annual report (latest Form 20-F): sec.gov (EDGAR)